When negative content hits your online reputation, the instinct is to fight...

https://jeffreyknev582.yousher.com/how-do-i-decide-who-on-my-team-owns-the-response-to-harmful-content

When negative content hits your online reputation, the instinct is to fight back—but that usually fuels the fire and hurts your bottom line. Instead, focus on protecting your hard-earned trust