Specialist ecommerce marketers know that a sale only counts if the margin...

https://wiki-fusion.win/index.php/Why_is_ecommerce_tracking_so_messy_compared_to_lead_gen%3F

Specialist ecommerce marketers know that a sale only counts if the margin holds. They shape ads, emails and product pages around how shoppers compare prices, reviews and delivery, then use sales and profit data to cut waste and win repeat orders.