Hiring an SEO agency for the European market is a minefield of cultural nuances...

https://juliusrcmr338.theburnward.com/what-sprint-cadence-works-when-seo-runs-across-five-markets

Hiring an SEO agency for the European market is a minefield of cultural nuances and technical hurdles. Most firms talk a big game, but few understand the reality of managing hreflang QA across twenty different languages and local search landscapes