Changing your SaaS pricing can boost revenue but may also lower conversion...

https://www.blaze-bookmarks.win/changing-your-saas-pricing-can-boost-revenue-but-may-also-lower-conversions

Changing your SaaS pricing can boost revenue but may also lower conversion rates. In this article, we explore a real case where a 31% drop in sign-ups led to a 22% increase in revenue